113,000 recruiters
paid Loxo and moved on*
After a decade in the market, Loxo has churned 90% of their customers. Why?
Agencies need more than outdated CRMs and promises of automation, they need results that last.
Atlas gives recruiters the AI-driven precision, automation, and transparency to grow without the churn.
Learn why recruiters like you choose Atlas over Loxo
Book your demo now
Leave recruitment admin behind, forever
Atlas uses agentic AI with generative agents that deliver true admin-free recruitment. Tasks like data entry, candidate follow-up, and status updates are handled automatically so your team can spend time closing high-value deals.
Loxo offers activity logging and workflow automation, but does not claim to remove admin by leveraging dedicated generative agents in your full workflow.
Turn every interaction into usable intelligence
Atlas creates a unified Total Memory that captures everything your team says, hears, reads, and writes. Notes, emails, calls, and updates feed a searchable intelligence layer that powers AI agents across your pipeline.
Loxo provides a system that logs activities and automates workflows. It does not claim the persistent, end-to-end memory that links every interaction and makes it available across all actions.
Spot and act on your highest-value deals
Atlas monitors real-time activity across every opportunity, surfaces your hottest prospects, and recommends your next best move. It grades interest, momentum, and conversion likelihood so you always prioritise the most promising deals and stop wasting time on cold leads.
In comparison, Loxo provides you with a rudimentary sales CRM with deal and pipeline management features.
Capture every insight from candidate conversations
The Atlas AI note taker is integrated across your hiring workflow, outreach campaigns, phone calls, and video meetings, so every interaction becomes connected to candidate context. Notes, transcripts, and summaries feed into candidate profiles with key points prioritised exactly how you want them.
While Loxo automates note capture and storage, Atlas drives deeper integration across outreach, candidate profiles, and pipeline insights.
Automate outreach and boost response rates
Atlas lets you build custom, multi-step campaigns across channels (email, phone, social) and leverages job information (notes, descriptions) to help you draft high-quality first messages fast. With the Atlas Chrome extension, you tap into your company’s combined knowledge, ask any question, and send outreach in minutes instead of hours.
While Loxo focuses on sequence setup and automation, Atlas gives you deeper context-driven campaign creation and a unified company memory powering every message.
Track every metric, stay ahead of pipeline risks
Atlas gives you customizable dashboards that filter by consultant, role, activity, or stage so you get clarity fast. From new candidates to final interviews, staffing agencies see their full pipelines in real time. Atlas automates analytics and surfaces recruiter activity, outcomes, and pacing so you spot momentum and risks without waiting for end-of-week reports.
Loxo offers a dashboard where you can track KPIs, build reports, filter by date, owner, or activity type, and monitor productivity.
Spot top candidates with Magic Columns
Atlas lets you define exactly what “great” looks like for any search and then uses those criteria to analyse candidate profiles. Each profile gets a visual “fit” score based on your instructions, giving you an instant shortlist of who to progress and who to drop. No more manual filtering, tab-switching, or second-guessing hidden gems whose resumes aren’t picture-perfect.
In contrast, Loxo provides you with filtering, custom fields, and rudimentary candidate matching.
Features
ATLAS
Loxo
Total Memory
Access everything anyone in your company ever said, heard, read, or wrote about a candidate
Powered by Gen AI
Does not include innovative AI features
Opportunities
Track job leads, target clients, and marketable candidates in one central workspace
End-to-end business development with a customizable playbook
Basic outreach campaigns only
Dashboards
Custom native dashboards to set goals, monitor data analysis, and make smart decisions
Live performance tracking at every stage of your pipeline
Basic features only
Email and phone data
Get email and phone data natively inside the platform
Native AI note-taker
Access AI-generated notes in real-time
Recently launched
Ask AI
Query your firm’s entire knowledge base
in real time
Report AI
Gen AI search report writing
Speed
How quickly does it load a page
0.1 seconds
Pages load quickly, not as fast as Atlas
Client page
Present candidates to clients in a clean, consolidated view
Present candidates to clients in a clean, consolidated view
Basic view only
Chrome Extension
Sync candidate data directly from the platform and launch multi-touch, multi-step campaigns
Mobile App
Manage your recruitment on the go
James Homer
// Founder of Ethea Solutions
// Feedback
“You can get ahead of 99% of agencies with the features Atlas has to offer.”
Atlas is building,
Loxo is selling
You can tell a lot about a business by how they structure their teams. At Atlas, over 50% of our team is focused on building the product because we believe a reliable, intuitive AI recruitment software should speak for itself. At Loxo, nearly 50% of the staff are in sales. Nothing wrong with selling, but we firmly believe great tech is the best sales strategy. *Loxo’s churn numbers are also worth noting regarding their service over the years, and the company and its representatives corroborate as much. Atlas also uses OpenAI to power its automation features. Loxo uses your data.
We build first, so you can hire better
Real partners stay focused on helping you win, not watching you leave
The common objections
I’ve heard that moving platforms is a nightmare.
The entire process can be completed in a few weeks. The Onboarding team manage the migration project from end-to-end including, getting your data from Loxo, mapping the data ahead of migration, migrating the data, clearing up the mess and onboarding your team.
I’m concerned about the privacy and security of our candidate data if we start using AI
Your candidate data is in good hands. Our AI platform is fully GDPR compliant, and we use OpenAI’s API-based models, which are also GDPR compliant, to ensure your data stays private. You can learn more about our security measures at https://openai.com/security.
Customer testimonials
Atlas is ‘must use’ when it comes to recruitment technology. There’s no point in starting a recruitment business or continuing to run a recruitment business without it. You might as well say ‘I want to not win’ when you choose not to use Atlas. We cannot fathom the work that’s been done with Atlas and are excited to scale our team with it.
Never has a CRM changed the game so much when it comes to recruitment. Jordan and the team at Atlas are building something truly incredible with the sole focus of allowing recruitment consultants to focus on what they are incredible at, being consultants. If you are a recruitment company and you’re not using Atlas, be prepared to be left behind in the dust.
Loving the speed of Atlas and the support of the AI throughout the system. Asking a question and getting an answer is great; but it’s even better when you can quickly move/update/change the data on your candidates immediately and move onto the next task of placing great talent.
I’ve used countless recruitment systems over the year, all of them at the time were seen as ‘cutting edge’. Times have changed. In the world we now live Atlas are true pioneers in this space. Whilst others ‘bolt on’ AI, Atlas is built from the ground up. It is like having an assistant in my pocket which enables me to work faster and with greater accuracy, putting me ahead of my competition. The speed of innovation is beyond anything I have ever seen, and every new feature just feels like Christmas, the Atlas Team really are setting the bar.
We’ve been using Atlas for the last year and it’s like nothing we’ve ever used before. The platform is so intelligent and with all communications recorded, it makes the life of a recruiter so much easier. As the platform is entirely built on AI, it saves us time on all aspects of our job. The platform is constantly evolving with new features dropping weekly, it can be hard to keep up. A huge upgrade from Bullhorn!
In my 15 years in recruitment, I’ve never experienced such a genuine game changer as Atlas! Everything has improved, admin is non existent, and productivity has increased 10x compared to our old CRMs (Bullhorn and Vincere). If you are in recruitment, you absolutely HAVE to try it!
The power of Atlas makes it impossible to ignore if you’re looking at CRMs. Aside from all the amazing AI features – too hard to list, but it being natively built on AI puts it above everything else – it’s the core focus of their aim that is so key. They exist to reduce admin and to help users generate more revenue. That’s it, super simple. Every feature, workflow, update and upgrade is all focused on those core principles. If that’s what you want, check it out!
We moved over to Atlas in the summer with a very tight migration timeframe. The Atlas team have been super responsive to all our queries; it’s been really refreshing to have a genuine two way engagement where suggestions and requirements are acknowledged and acted upon. The new Opportunities BD pipeline is a game changer. The pace of their innovation is incredible and genuinely exciting!
Having Atlas is worth two VAs – the amount of time I save by not having to fill in data fields, parse CVs manually, retrofit processes to archaic systems, take notes & actually do something with those notes – like, the whole thing’s done for me!
Atlas has been a game changer in terms of our ability to deliver in a faster and more effective manner. By removing the time consuming admin, we are able to focus on delivering for our clients and candidates.
I have used 99.9% of all the CRM and ATS systems available to third party recruiters over the course of my 26 year career in recruitment. Atlas is by far the best thing to happen to the industry in a long time. All the things that slow you down as a recruiter are taken on by Atlas, freeing you up to make waves in your niche. Many firms have scrambled to bolt AI on to their systems. Atlas has AI baked in, it is literally in the DNA of the system and it is evident in every aspect of the system. I can’t recommend Atlas highly enough.
With Atlas, tasks like importing candidates and navigating dashboards are effortless. Its AI and call transcription are game-changers, and the team’s dedication to updates ensures it only gets better.
Having used other ‘market leading’ CRMs Atlas feels a class above. It is simply, flexible and intiutive. The rate at which new features are being launched and upgraded is unparalleled to what I have seen in the market.
Atlas is the first CRM I actually enjoy using! It takes away so much of the mundane admin, the native AI features are thoughtfully designed and add genuine value (not lipstick on a pig!), and the team are fab from top to bottom! Genuinely the best tech investment I have made in the last 10 years!
Atlas is now at the core of our tech stack, additionally allowing us to significantly save money elsewhere by replacing other now unnecessary tools. It’s become an essential part of how we work and grow. Overall, Atlas feels like a smart, time saving partner that helps us focus on growing our business instead of getting bogged down in repetitive tasks. Definitely worth checking out if you want a fresh, efficient approach in this area.
Atlas has been a game changer for People In AI: we wanted a modern ATS that utilized AI and was easily searchable, usable and fast. Atlas delivered that and more.
Atlas is the best CRM platform I have ever used, it is built exactly how you think something should work utilizing the best of AI. Not only does Atlas capture everything you do, highlight everything you need to know and help uncover missed information from a simple search, the team are also fantastic. They solve tickets quickly but most importantly the Atlas you see today isn’t the Atlas you’ll have next week or in three months time. They are constantly adding new features which don’t slow anything down. Highly recommend.
I’ve tried a lot of recruitment tech, but Atlas is next-level. Less admin, more time, and features that actually work! Recruitment agencies, this is the platform you need!
Atlas has been a gamechanger – Combining data collection, outreach and workflow has made my life considerably easier!
Atlas lets me stay focused on the interview by taking notes for me. It also analyzes candidates against the job description, providing valuable insights to help identify the best fit for the role.
Atlas is the next generation of recruitment software the industry has been waiting for. It removes the admin drain from recruiters, to allow them to focus on the human relationships and personal interactions that make all the difference.
Intuitive, user friendly, feature rich and with great customers support, the platform does everything, and more, that I had ever hoped for. Not only that, but Jordan and the brilliant team at ATLAS are so engaged with their users and continuously striving to improve their offering to customers. It feels like there is a new release every few weeks, which is incredibly exciting. And they’re only just getting started!
Atlas is truly remarkable and it is great to be an early adopter into what I believe is a game changer for the recruitment industry!
Atlas is infinitely better than anything else on the market and if you aren’t using it, you are at an incredible disadvantage!
We moved from Zoho over to Atlas. The decision has been overwhelmingly positive. The basic premise alone to actually capture all of the data points for candidates and clients alike has been a game changer. Adding in everything else like campaigns, reports, and the new opportunities release for BD, we couldn’t be happier. Feature development has been rapid, with actual useful features being released. Support is extremely fast and very helpful. Highly recommended!
Atlas is a game-changer! Unlike clunky ATS platforms I’ve used before, it’s intuitive, efficient, and takes the hassle out of admin tasks. Huge thanks to the team for leveraging AI the right way—what it does is epic!
Atlas focus on building the software to automate and blend in human support, they have got the perfect balance.
Until this year, I’d never used a CRM. Choosing one felt overwhelming—until we found Atlas AI. Built on AI and designed with customer feedback, it’s smart, intuitive, and always improving. The real-time chat, training videos, and hands-on support are game-changing. This isn’t just a CRM; it’s the future of recruitment tech.
Rec tech is the wild west of the industry. Overly complex workflows, the need to buy multiple pieces of software, expensive and slow to innovate. Atlas has solved all of the above problems with an AI infused platform that eliminates ‘tech stack bloat’, spiraling costs and cutting edge innovation. Add to this direct access to the founder (Jordan) and you have a recipe for the best CRM that listens to its customers and iterates faster than any of its competitors.
